Kendall Success Story: How Rafael Beltran Sold This Lakefront Single-Family Home
In Kendall West, lakefront properties are rare. When one hits the market — especially one with unique features, a spacious layout, and a pool — the right strategy makes all the difference.
That is exactly what happened at this Single-Family Home. Rafael Beltran of The Opes Group at Compass guided this sale from a vacant, outdated rental to a closed deal at $773,000 — $33,000 above market value — in just 12 days on the market.
IN THIS ARTICLE
- What made this Kendall West lakefront home unique
- How Rafael Beltran prepared and positioned the property for maximum value
- What strategy drove multiple offers and a fast sale
- What this result means for other Kendall sellers considering their options
THE PROPERTY: WHAT WAS SOLD
This property is a single-family home located in Kendall West — one of Miami-Dade’s most consistently sought-after family neighborhoods. The property featured a private pool, a lake water view, and a footprint larger than most comparable homes in the area.
There was no HOA. The lot and layout offered the kind of breathing room that Kendall West buyers actively seek. That combination — lakefront, no HOA, oversized space, pool — made this listing genuinely rare in its submarket.
Property Snapshot
- Property type: Single-family home
- Location: Kendall West, Miami-Dade County
- List price: $825,000
- Sold price: $773,000
- Market value at time of listing: $740,000
- Result vs. market value: $33,000 above market value
- Days on market: 12 days
- Number of offers: 5–6 offers
- Standout features: Private pool, lake water view, no HOA, spacious layout
- Condition before listing: Outdated, recently vacated by a tenant
FAQ — Property Snapshot
What type of property was sold?
A single-family home with a private pool, lake water view, and no HOA in Kendall West, Miami.
What made this property stand out in the Kendall market?
It was the only lakefront listing available at the time. Combined with no HOA and a larger footprint than neighboring homes, it offered a rare opportunity for buyers looking for space and lifestyle.
What condition was the property in before listing?
The home had been rented and was not kept in optimal condition by the prior tenant. It was vacant and outdated when the preparation process began.
Was this property a turnkey home?
No. The property required significant cosmetic work and renovation investment from the buyer. Rafael’s strategy accounted for this from the beginning.
THE STRATEGY: HOW RAFAEL BELTRAN POSITIONED THE LISTING
Preparing this home for market took roughly four months. Rafael and the seller waited for the existing tenant’s lease to expire before beginning. Once the property was vacant, a prioritized repair and cosmetic plan went into effect.
The preparation focused on improving the home’s visual appeal without overspending on full renovation. Virtual staging was also used to help buyers understand the layout and visualize how the space could work. By the time the property hit the MLS, it was visually polished and market-ready. Understanding how to price a Kendall home correctly was central to Rafael’s approach — the list price was set intentionally above a typical comp range to reflect the lakefront premium while still attracting competitive buyers.
Strategy Highlights
- Waited for tenant vacancy before beginning prep work
- Roof and driveway cleaning completed
- Driveway and garage floors repainted
- Full interior repaint — all walls changed to white
- Pressure washing of the entire exterior
- Pool cleaning
- Cosmetic repairs to doors, windows, kitchen, and bathrooms
- Virtual staging of key rooms to help buyers visualize space
- Listing video produced for TikTok and Instagram
- Priced aggressively to reflect lakefront uniqueness while accounting for renovation needs
For sellers wondering what goes into a strong pre-listing plan, this guide on selling in Kendall outlines the kind of preparation that separates average results from top-dollar outcomes.
FAQ — Listing Strategy
What was Rafael Beltran’s pricing strategy for this home?
Rafael priced the property slightly above the typical neighborhood range to reflect the lakefront premium — a feature with no comparable active competition. The goal was to close above market value, which the sale achieved.
Did Rafael recommend any changes before listing?
Yes. A full preparation checklist was executed over four months: interior repaint, driveway and garage resurfacing, pool cleaning, pressure washing, cosmetic repairs, and virtual staging.
How was the listing marketed?
The listing was marketed through the MLS, social media video content on TikTok and Instagram, and targeted digital outreach. Video content drove multiple showing requests.
What role did virtual staging play?
Because the home was vacant and outdated, virtual staging helped buyers understand the layout and imagine their belongings in the space — removing a key barrier to buyer interest.
THE RESULT: TIMELINE, OFFERS, AND OUTCOME
Once the property launched, the market responded quickly. Within the first week, the listing generated enough buyer interest to produce a sale. The official days-on-market count was 12 days — but the accepted offer came in within the first seven.
Five to six offers were received. Competition among buyers confirmed that Rafael’s preparation and pricing strategy had worked. The property closed at $773,000 — $33,000 above the market value estimate of $740,000 at the time of listing.
The seller had been concerned throughout the process. She had invested time, effort, and money into preparing a home that still required further renovation from the buyer. Her worry was that the outcome would not justify the effort. It did.
Result Summary
- Days on market: 12 days (offer accepted within first week)
- Number of offers received: 5–6
- Closed price: $773,000
- Market value at listing: $740,000
- Closed above market value by: $33,000
- Bidding competition: Yes
- Seller outcome: Exceeded expectations; seller remains in contact and is now searching for a home for her daughter
FAQ — Sale Result
How long was it on the market?
Officially 12 days. The accepted offer came in within the first week.
How many offers did the property receive?
Between five and six offers. The competition confirmed strong buyer demand for this type of property in Kendall West.
Did the home sell above or below asking price?
It sold below list price at $773,000 versus $825,000 asking — but critically, it closed $33,000 above the neighborhood market value of $740,000 at the time. The list price was set intentionally high to capture the lakefront premium.
What made the outcome successful?
A combination of unique property features, thorough preparation, a well-calibrated pricing strategy, and targeted marketing produced a fast sale at a price that exceeded market expectations.
WHAT THIS SALE SAYS ABOUT THE KENDALL WEST MARKET
This result reflects something important about how Kendall West buyers think. They are not simply looking for the cheapest option. They are looking for properties that offer something others do not — space, lifestyle, a water view, or a feature that cannot be replicated down the street.
When a listing checks those boxes and is properly prepared and priced, buyers compete. That competition produced five to six offers on a home that still needed renovation investment from the buyer. It tells sellers that the Kendall real estate market rewards strategic positioning — not just good timing.
Rafael’s approach confirms what experienced Kendall listing agents understand: identify the strengths, fix the weaknesses, and market to the buyer who will value what no one else has. Choosing the right Kendall listing agent directly affects what a seller walks away with.
What Kendall Sellers Can Learn
- Lakefront and unique-feature properties command premiums when properly positioned
- Preparation investment — even on a non-turnkey home — justifies the effort
- Pricing strategy matters more than pricing conservatively
- The right buyer exists for every property; marketing determines how fast they find it
- Vacant, outdated homes can still generate competitive bidding with the right plan
- Virtual staging removes buyer hesitation in empty homes
FAQ — Local Market Insight
What does this sale say about buyer demand in Kendall West?
Buyer demand is active. A home that required renovation still attracted five to six offers because of its unique features and proper positioning. Prepared and well-marketed listings continue to perform.
Are Kendall West buyers willing to purchase homes that need work?
Yes — when the price reflects the renovation need and the property offers something unique. Buyers will invest further if they see long-term value and lifestyle features they cannot find elsewhere.
What should Kendall sellers understand about preparation before listing?
Preparation directly impacts buyer perception, offer volume, and final price. Even cosmetic work — paint, pressure washing, pool cleaning, staging — changes how buyers experience the home and what they are willing to pay.
Why does local expertise matter in Kendall West real estate?
Pricing a lakefront home correctly, understanding what Kendall West buyers value, and knowing how to market a renovation-needed property without losing buyer interest requires specific market knowledge. That expertise shaped every decision in this sale.
WORK WITH RAFAEL BELTRAN AND THE OPES GROUP
Rafael Beltran is a Kendall luxury real estate advisor and Miami luxury agent with The Opes Group at Compass. His focus is on higher-end and distinctive properties — homes where strategy, preparation, and positioning drive results that generic marketing cannot.
If you are considering selling a home in Kendall West or the surrounding area, Rafael brings the market knowledge, preparation process, and marketing execution to help you maximize your outcome. The Opes Group at Compass is backed by Compass’s national platform, exclusive marketing programs, and a dedicated operations team built around the Miami-Dade market.
What The Opes Group Offers Kendall Sellers
- Hyperlocal pricing strategy based on neighborhood demand
- Pre-listing preparation recommendations and vendor coordination
- Professional listing photography and cinematic video content
- Social media marketing (TikTok, Instagram, and beyond)
- MLS exposure and buyer targeting
- Virtual staging for vacant or transitional properties
- Negotiation support and seller communication throughout
- Compass tools and national brokerage resources
Ready to find out what your Kendall home is worth? Contact The Opes Group for a complimentary valuation and custom strategy conversation.
FAQ — Working With Rafael Beltran and The Opes Group
Can Rafael Beltran help sellers in Kendall West and surrounding neighborhoods?
Yes. Rafael specializes in Kendall and the broader Miami-Dade market, with a focus on distinctive and higher-end properties where strategy and preparation drive results.
What makes Rafael’s approach different from other Kendall listing agents?
Rafael begins with a full assessment of the property’s strengths and weaknesses. He builds a preparation plan, a pricing strategy, and a marketing approach specific to that home — not a one-size-fits-all process. The result at 6919 SW 155th Ave reflects that method.
Can The Opes Group help with pricing a Kendall home correctly?
Yes. The Opes Group’s pricing process goes beyond standard comps. It accounts for unique features, neighborhood demand, buyer behavior, and current market conditions to position sellers for the strongest possible outcome.
When should Kendall sellers reach out?
As early as possible. The preparation phase for this listing took four months. Early conversations allow sellers to plan, prepare, and enter the market when conditions and readiness align.
